A professional website is a must-have for any child care program, but getting started can feel overwhelming. This beginner-friendly course is designed for child care owners, directors, and administrators with little to no website experience who want to create a simple yet effective website using Wix. Participants will learn the basics of setting up a Wix website, choosing the right template, adding essential content, and publishing their site with confidence. No prior technical skills are needed—just a willingness to learn!
Course Objectives:
By the end of this course, participants will be able to:
Understand the Importance of a Website – Recognize how a website helps attract families and build credibility.
Set Up a Wix Account – Create and navigate a Wix account to begin building a website.
Choose and Customize a Template – Select a child care-friendly template and make basic customizations.
Create Essential Pages – Add and edit key pages such as Home, About, Programs, and Contact.
Add Basic Features – Learn how to insert images, text, buttons, and contact forms.
Publish and Manage the Website – Launch the website and understand basic updates and maintenance.
This course provides a simple, step-by-step approach to getting your child care program online—minimal tech skills required!
Understanding the Importance of a Website
In today’s digital world, having a professional website is essential for child care businesses. Your website serves as a virtual front door—it’s often the first impression families get of your program. A well-designed, informative website can help you attract families, build credibility, and grow your enrollment.
How a Website Helps Attract Families
Increases Visibility – Most parents start their child care search online. A website ensures your program appears in search results and gives families easy access to information.
Showcases Your Program – A website allows you to highlight your curriculum, learning philosophy, staff qualifications, and facility through photos, videos, and testimonials.
Provides 24/7 Access to Information – Parents can learn about your program at their convenience, without needing to call or visit in person.
Simplifies the Inquiry Process – A website with a contact form or enrollment inquiry form makes it easy for parents to reach out with questions or schedule a tour.
How a Website Builds Credibility
Creates a Professional Image – A well-structured website makes your child care business look established and trustworthy.
Includes Testimonials & Reviews – Featuring positive feedback from current and past families reassures new parents that your program is a great choice.
Displays Licensing & Certifications – Showing your program’s credentials and accreditations builds trust and confidence.
Demonstrates Consistency & Reliability – A regularly updated website with clear policies, hours, and contact details signals that your business is well-managed and professional.
The Bottom Line
A website is more than just an online brochure—it’s a powerful marketing tool that helps you stand out from competitors, connect with families, and grow your child care program. Whether you’re a new provider or an established business, having a website is a key step in building long-term success.
What You’ll Learn in This Course
This 3-hour virtual Zoom course is designed specifically for child care owners, directors, and administrators with little to no website-building experience. We will cover:
✅ How to set up a Wix account and choose the right template
✅ Customizing your website to match your brand (colors, fonts, and images)
✅ Creating essential pages like Home, About Us, Programs, and Contact
✅ Adding features like contact forms and enrollment inquiries
✅ Publishing your site and keeping it updated
Who Should Take This Course?
This course is perfect for:
✔️ Family child care providers
✔️ Child care center owners and directors
✔️ Program administrators
✔️ Anyone who wants to create a website with ease!
How to Prepare for the Class
To get the most out of this hands-on training, we recommend:
📌 Creating a free Wix account before the session
📌 Gathering key information about your program (business name, contact info, photos, etc.)
📌 Using a laptop or desktop for the best experience
📌 Having a quiet space to focus and follow along
Enroll Today!
Don’t let the lack of a website hold your business back. With our easy-to-follow course, you’ll have a functional, professional-looking website by the end of the session!
📅 Date: Thursday, February 27, 2025
⏰ Time: 5pm-8pm
📍 Location: Virtual via Zoom
Spaces are limited—register now and start building your online presence today!
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